July 10, 2023

Fanatics debuts Fanatics Live, a live-stream shopping platform with baseball card "breaks" at MLB All-Star Game. Led by CEO Nick Bell, the platform aims to pioneer US live commerce.

February 2, 2023

Nick Bell, former Google and Snap exec, heads Fanatics Live, a new live-streamed shopping unit focusing on sports card 'breaking'. Fanatics anticipates immense potential.

February 2, 2023

Fanatics Live, headed by ex-Snap and Google exec Nick Bell, aims to revolutionize live content-based commerce in the sports card industry, leveraging community and passion.